Aesop Packaging Set
Client: Personal, 2020



The Aesop Packaging Set is a conceptual design proposal imagining how the brand’s packaging might evolve if it were to expand into a ceramics line. It reconsiders the role of corrugated cardboard—not as disposable protection, but as a deliberate material that elevates utility into design. At what point does an everyday object become intentional design? The project explores this threshold, balancing form and function while extending Aesop’s contextual boundaries.

Graphis Packaging 10 Gold
Graphis New Talent Award 2021